Free tool

Google Business Profile checker

Quick audit of your Google Business Profile completeness — what to fix to rank higher in local search.

Most trade businesses leave 50-70% of their Google Business Profile fields empty. Each missing field costs you in the local-pack ranking. Walk through the 12-point audit and get a prioritised checklist.

Tick every field your Google Business Profile has populated. We’ll score your completeness and surface the highest-impact gaps.

Score
33
Critical
4 of 12 fields populated.
Highest-impact gaps
  1. 1. At least 10 recent photos+12 pts

    Profiles with photos uploaded in the last 30 days outrank stale ones.

  2. 2. 50+ reviews+12 pts

    Below 50 reviews you're fighting for visibility. Above 50, you're competing on quality.

  3. 3. Q&A section populated+9 pts

    Seed 5-10 common questions with answers — competitors often leave this empty.

  4. 4. Hours of operation+8 pts

    Special hours for holidays and seasons should be set 30 days out.

  5. 5. Services list+8 pts

    Add every service you offer with prices where you can. Drives long-tail rankings.

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Want this in your daily workflow?

The same calculator runs inside Stelid — pre-filled with your job, customer, and pricebook data. No copy-paste.